Event design & art direction
Concept, palette, materials and a full visual language — delivered as a set the whole vendor team can build from.
Event design & production — Miami, FL
Rooms that hold a feeling, not just a guest list.
Prim Miami designs and produces weddings, brand moments and private celebrations across South Florida and beyond. One studio, one aesthetic point of view, from first sketch to last light cue.
What we do
A single studio for the whole arc of an event.
Full production & management
Budget, contracts, timelines, crew and run-of-show. We hold the schedule so you can hold a glass.
Floral & botanical installation
Designed in-studio, sourced weekly from Miami and South America, installed by our own team.
Set, stage & lighting design
Custom builds, draped architecture and light plots that change the room three times in one evening.
Corporate & brand moments
Launches, dinners and activations built to photograph as well as they behave on a run sheet.
Destination events
Florida Keys, the Caribbean and Mexico — local permits, vendors and logistics managed end to end.
Selected work
2023 — 2026
How we work
Four movements, one composition.
I
Discovery
A long conversation, a venue walk, and one written sentence describing how the night should feel.
II
Design
Renderings, floor plans, material boards and a transparent budget mapped to every decision.
III
Build
Vendor curation, contracts, tastings, mock-ups and a run-of-show rehearsed down to the minute.
IV
The day
Our full crew on site from load-in to strike. You arrive as a guest at your own event.
They understood the room before we did. Every single guest asked who designed it.
The only production team we have worked with that came in under budget and over the brief.
Four hundred people and it still felt like a dinner party. That is the whole trick.
As seen in
Vogue Weddings
Ocean Drive
Martha Stewart
Brides
Miami Design Review
The journal
Notes from the studio floor.
Journal
SEP 2026
Wind Creek Event Center Floor Plan: What Changed
This guide clarifies Wind Creek Event Center’s seating chart, property map, and premium areas, helping you understand guest experience and event plann...
Journal
SEP 2026
What Is a Lighting Plot for Events and Weddings?
A lighting plot translates your event's visual ideas into precise fixture positions, angles, and power needs, protecting atmosphere and installation b...
Journal
SEP 2026
What Is a Production Budget for an Event?
Understand how a production budget breaks down event costs into creative, technical, labor, rentals, and contingency categories to protect your event’...
Reserve your date
Let's hold the day.
We take a limited number of events each season. Share the essentials and we'll come back within two business days with availability and a starting framework.